Portfolio Health
68
Good, but needs work
5 of 8 sites healthy
People Visiting Your Sites
1.24M
+8.3% more visitors
compared to the previous 15 days
Total Visits
482K
+5.1% more visits
compared to the previous 15 days
Visitors Taking Action
3,847
2.4% fewer actions
form fills, calls, purchases
Visitors Who Convert
3.18%
slightly fewer
of all visitors are taking action
Visitors Leaving Quickly
41.2%
1.8% fewer leaving
more people are staying & exploring
How Your Sites Are Doing Over Time
Visitors
Visits
Actions
Needs Your Attention
11
View all
34% fewer people are finding this site
Visitors from search dropped sharply since Apr 12. This needs investigating.
Almost no visitors are taking action
Only 0.4% of people are converting — down from 2.1%. Something may be broken.
Security certificate expires in 12 days
Summit Legal — visitors will see a scary warning if this isn't renewed.
68% of mobile visitors leave immediately
People on phones aren't staying. The mobile experience may need improving.
Visitors are hitting broken pages
12 pages are showing errors. These visitors are likely leaving frustrated.
6 more items — View all
How Each Site Is Performing
| Site | Health | Visitors | Visits | Actions Taken | Acting on It | Leaving Quickly | Trend | Status | |
|---|---|---|---|---|---|---|---|---|---|
|
TG
TrailBlaze Gear
trailblazegear.com |
92 |
284,200 18.2% | 98,400 | 892 | 4.6% | 32% | Growing | ||
|
OD
Oakwood Dental
oakwooddental.com |
84 |
198,700 12.4% | 72,300 | 641 | 3.9% | 38% | Growing | ||
|
CN
CityNest Realty
citynestrealty.com |
78 |
176,400 6.1% | 64,800 | 523 | 3.4% | 40% | Stable | ||
|
PG
PureGlow Skincare
pureglowskincare.com |
73 |
162,300 3.8% | 59,100 | 478 | 3.2% | 43% | Stable | ||
|
EP
Evergreen Plumbing
evergreenplumbing.com |
54 |
134,800 0.2% | 48,200 | 391 | 3.1% | 44% | Flat | ||
|
BA
BrightPath Academy
brightpathacademy.org |
41 |
108,600 4.7% | 41,300 | 312 | 2.8% | 52% | Declining | ||
|
FC
FreshBite Catering
freshbitecatering.com |
28 |
96,400 11.3% | 34,700 | 284 | 2.1% | 49% | At Risk | ||
|
SL
Summit Legal
summitlegalgroup.com |
18 |
78,200 34.1% | 28,100 | 326 | 1.9% | 56% | Critical |
Where Your Visitors Come From
Details
Found you on Google
52.3%
Came from ads
21.7%
Typed your URL directly
14.8%
Linked from other sites
7.1%
Social media
4.1%
Compared to Last Period
Google 6.2%
Ads 3.1%
Direct 1.8%
Referrals 11.4%
Who's Visiting
61.4% are discovering you for the first time
38.6% have been here before and came back
How They're Browsing
On their phone
58%
On a computer
36%
On a tablet
6%
Where Your Visitors Are Located
🇺🇸
United States
72%
New York, NY
14.2%
Los Angeles, CA
11.8%
Chicago, IL
8.4%
Houston, TX
6.9%
Phoenix, AZ
5.1%
Other cities
25.6%
🇬🇧
United Kingdom
9%
London
3.8%
Manchester
1.9%
Birmingham
1.2%
Other cities
2.1%
🇨🇦
Canada
7%
Toronto
2.8%
Vancouver
1.9%
Other cities
2.3%
🇦🇺
Australia
5%
Sydney
2.2%
Melbourne
1.7%
Other cities
1.1%
🇩🇪
Germany
3%
Berlin
1.2%
Munich
0.9%
Other cities
0.9%
🌍
Other
4%
Store Performance
WooCommerce
2 stores
Total Revenue
$48,240
+14.2%
Orders
612
+9.8%
Avg. Order Value
$78.82
+4.1%
By Store
TG
TrailBlaze Gear
384 orders · $32,640 revenue
PG
PureGlow Skincare
228 orders · $15,600 revenue
Most Visited Products
1
Alpine Trail Boots Pro
4,280 views
$6,840
2
Vitamin C Glow Serum
3,910 views
$5,120
3
Ultralight Hiking Pack
2,640 views
$4,950
4
Hydra Repair Night Cream
2,180 views
$3,480
5
Waterproof Trail Jacket
1,820 views
$3,276
What's Stopping More Sales
68% of carts are being abandoned
~$31,400 in potential revenue left behind. Most drop off at shipping costs.
Mobile checkout converts 2.4x less than desktop
PureGlow's mobile checkout has extra steps. Simplifying could recover ~$4,200/mo.
Product search has 0 results 23% of the time
TrailBlaze visitors search for terms like "rain gear" that don't match product titles.